Skip to Content

SS

Author

Shopify Staff

How To Set Up Your Bing Business Profile

12 Dec 2024

Nonprofit, Not-for-Profit & For-Profit: What’s the Difference?

Nonprofit, Not-for-Profit & For-Profit: What’s the Difference?

11 Dec 2024

Two long bookshelves filled with books with blank covers, representing an ai knowledge base.

How an AI Knowledge Base Can Answer Customer Questions

10 Dec 2024

shopping cart in the middle of the frame: what is shopper marketing

What Is Shopper Marketing? Definition and Tactics

10 Dec 2024

A cellphone showing an instagram post with a red nylon bag, representing selling on social media

What Are Shoppable Images for Ecommerce? Tips and Tools

10 Dec 2024

Two rows of eight purple silhouettes of people, representing clients vs. customers.

Entrepreneurship

Client vs. Customer: Differences, Similarities, and Approaches

10 Dec 2024

a single shiny shopping bag representing buying motives

Buying Motives: How To Target Ecommerce Buyer Motivations

10 Dec 2024

AI generated image of people standing on a ruler: benefit segmentation

How To Use Benefit Segmentation To Grow Your Business

10 Dec 2024

three storefronts for a cafe, a shop and a bookstore representing small business quotes

Entrepreneurship

67 Small Business Quotes To Inspire Your Next Venture

10 Dec 2024

A red bag on a product page surrounded by trending hashtags, representing product offering

What Is a Product Offering? How To Create Product Offerings

10 Dec 2024

Open cardboard box illuminated with a dollar sign hovering above representing dtc fulfillment

Inventory Management

What Is DTC Fulfillment? Benefits, Challenges and Steps

10 Dec 2024

three skeins of yarn: how to start a craft business

How To Start a Craft Business in 11 Steps

10 Dec 2024

A cloud with social media logos floating around it representing cross posting.

Social Media Optimization

What Is Cross-Posting? How To Cross-Post Content

10 Dec 2024

Social Media Optimization

11 LinkedIn Post Ideas To Inspire Your Content Strategy

10 Dec 2024

Illustration of a business owner helping a customer with a broken product: customer obsession

How To Create a Customer-Obsessed Business Culture

10 Dec 2024

Pink hand giving a thumbs up, surrounded by gold stars, representing good customer sentiment

Customer Retention

How To Measure Customer Sentiment and Why It’s Important

10 Dec 2024

A new wave website advertisement for serum on a light green background: ecommerce advertising.

What Is Ecommerce Advertising? Benefits and Strategies

10 Dec 2024

An instagram post with a hand holding a megaphone representing viral marketing

How to Use Viral Marketing To Get Consumers’ Attention

10 Dec 2024

Round and square shiny metallic canisters representing a product ecosystem

How to Sell Online

How To Build a Product Ecosystem Step By Step

10 Dec 2024

A megaphone in front of a world map on a light blue background: website localization.

Website Localization Guide: 5 Localization Best Practices

10 Dec 2024

a sneaker within a video frame with a play button illustrating shoppable video

How to Sell Online

What Is Shoppable Video? How To Sell Via Shoppable Videos

10 Dec 2024

A shopping bag and globe sitting side by side representing a transnational strategy

Entrepreneurship

Transnational Strategy: How It Can Work For Your Business

10 Dec 2024

an image of a touchscreen phone with 6 floating squares, representing social bookmarking

What Is Social Bookmarking? Best Social Bookmarking Sites

10 Dec 2024

a magnifying glass on blue and pink background representing customer focus

What Is Customer Focus? Benefits, Tips, and Examples

10 Dec 2024

a magnifying glass on blue and pink background representing cpg market research

CPG Market Research Methods + Real-World Examples

10 Dec 2024

A product bottle with checkmarks all around representing solutions selling

How to Sell Online

What Is Solution Selling? Pros, Cons, and Tips for Entrepreneurs

9 Dec 2024

3 clip boards with pens: test marketing

How to Use Test Marketing to Gauge Your Campaigns

9 Dec 2024

a bubble with hashtags floating inside, representing Twitter hashtags

How To Use Twitter Hashtags To Elevate Your Brand

9 Dec 2024

A mobile phone surrounded by currency coins representing virtual terminals

Payments & Checkout

What Is a Virtual Terminal? Definition, Benefits, and Risks

9 Dec 2024

shipping box wrapped in blue paper with brown contrasting tape on edges: what is joint shipping?

Inventory Management

What Is a Joint Shipment? Benefits and Best Practices

9 Dec 2024

Illustration of several characters watering plants that are growing money: content optimization

What Is Content Optimization? How To Optimize Content

6 Dec 2024

an open laptop and a cursor clicking on it, showing how to make money with pay per click

How To Make Money With Pay-Per-Click Advertising

6 Dec 2024

a smartphone with a dollar sign beside it representing how to make money on Twitter

How to Make Money on Twitter

6 Dec 2024

Blue 3D arrows pointing in different directions on a blue background.

How To Use the Digital Customer Journey To Increase Sales

6 Dec 2024

an iphone with a card behind it representing how to accept payments online

How to Sell Online

How to Accept Payments Online

6 Dec 2024

Three shiny colored hearts side-by-side representing customer management.

Customer Retention

How Customer Management Helps You Connect With Shoppers

6 Dec 2024

Illustration of a red balloon rising above other light blue balloons: functional positioning.

How To Use Functional Positioning To Differentiate Your Brand

6 Dec 2024

An illuminated Facebook shop front on a dark street corner: facebook hashtags.

Social Media Optimization

How To Use Facebook Hashtags To Increase Brand Visibility

6 Dec 2024

arrows pointing up, screens, platforms, and colors: digital marketing trends

Top Digital Marketing Trends for 2025

6 Dec 2024

Two wrenches laying in an X next to a computer mouse on a light blue background: customer enablement.

Customer Retention

What Is Customer Enablement? Benefits and Tips

6 Dec 2024

How to Sell Online

How To Increase Revenue for Your Ecommerce Brand

6 Dec 2024

A gradient-colored bottle in a TikTok-style interface with engagement icons on a pastel background.

Social Media Optimization

The Best Times to Post on TikTok in 2025 and How to Find Yours

15 May 2025

Icons representing digital dropshipping products: video, music, training and art.

How to Start a Digital Dropshipping Business

4 Dec 2024

Two silver spheres with faces, one with a smile and one with a frown: customer led growth strategy

Entrepreneurship

How to Use a Customer-Led Growth Strategy

4 Dec 2024

chocolate chip cookies in a dish representing shoppable recipes

How to Sell Online

What Are Shoppable Recipes? How to Create Shoppable Recipes

3 Dec 2024

a magnifying glass looking at a globe representing serviceable obtainable market

Serviceable Obtainable Market: How to Calculate Your SOM

3 Dec 2024

Two illuminated light bulbs, one hovering, representing how to start a pickleball business

Social Media Optimization

How to Start a Pickleball Business

3 Dec 2024

Woman wearing a blazer sits behind a table with a large vase of flowers perched on it: cognitive ease.

How Cognitive Ease Helps Consumers Make Quick Decisions

3 Dec 2024

3 online ad modules with a picture of a lipstick on each one representing programmatic advertising

Essential Guide to Programmatic Advertising: What You Need to Know

3 Dec 2024

a colorful rocket ship against a yellow background: lean startup model

How to Create a Startup Marketing Strategy

3 Dec 2024

Sell anywhere with Shopify

Learn on the go. Try Shopify for free, and explore all the tools you need to start, run, and grow your business.

Start free trial

Try Shopify for free, no credit card required.