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A shiny 3D bar graph with green and blue bars: kpi dashboard.

Data & Analytics

How a KPI Dashboard Works and How To Build Your Own

30 Dec 2024

a shopping cart with big coins in it representing average transaction value

What Is Average Transaction Value? How to Measure ATV

11 Oct 2024

A calculator with coins below, representing cost efficiency.

Why Cost-Efficient Businesses Win (and How To Become One)

24 Sept 2024

line graph that is going up from left to right: sales analytics

Data & Analytics

Sales Analytics 101: Everything You Need To Know

23 Mar 2023

alto's adventure unity buy sdk

Founder Stories

How This Indie Game Made 60% of Its Annual Merch Revenue in 30 Days

7 Sept 2017

Brain on display illuminated by a pink light: machine learning in ecommerce

Data & Analytics

10 Ways To Use Machine Learning in Ecommerce

2 Feb 2024

Image of merchant looking at fraud on computer

Shopify Protecting Millions of Merchants From Fraud

26 Apr 2023

This Founder’s Shower Idea Became a Viral Sensation

This Founder’s Shower Idea Became a Viral Sensation

30 May 2024

Stellar Eats one-page checkout case study

Stellar Eats Increases Conversions by 3.5% Switching to Shopify’s One-Page Checkout

26 Jul 2023

what is an angel investor

What Is an Angel Investor? Definition and Guide

11 Nov 2022

How Multiple Revenue Streams Kept Propeller Coffee Co. Brewing

How Multiple Revenue Streams Kept Propeller Coffee Co. Brewing

13 Oct 2022

Start Selling on eBay With Shopify

Start Selling on eBay With Shopify

30 Oct 2017

A blue 3D US dollar sign on a blue background.

Price Optimization: A Definition and Complete Guide

20 May 2025

A shopping bag and globe sitting side by side representing business expansion

How to Sell Online

How To Develop a Business Expansion Strategy

12 Nov 2024

an image of a touchscreen phone with 6 floating squares in the shape of apps in front of it: bundle app

The 9 Best Bundle Apps for Shopify Stores

4 Nov 2024

sales strategy in copy

How To Develop and Write a Successful Sales Strategy

6 Jan 2023

Increase Customer Lifetime Value With These 10 Subscription Apps

Increase Customer Lifetime Value With These 10 Subscription Apps

21 Sept 2022

start an alabama llc

Alabama LLC: How To Start an LLC in Alabama in 11 Steps

1 Aug 2022

Illustration of a cozy small business on a street corner.

What Is Considered a Small Business? Official SBA Definition and Standards 2025

28 May 2025

Panacea Launch

Founder Stories

Launching a Successful Brand: How Panacea Made Over $16,000 in 30 Days

31 Jan 2018

person surfing on a curled stack of dollar bills (instead of an ocean wave): cash flow management

Cash Flow Management: What It Is & How To Do It (+ Examples)

15 Jul 2024

Illustration of a skeleton in a desert in the shape of an abandoned cart.

16 Strong Abandoned Cart Email Examples

9 Mar 2025

A bar chart with bars increasing in size and arrow pointing up representing efficiency vs effectiveness

Efficiency vs. Effectiveness: How To Improve Both

14 Apr 2025

a purple graph point illustrating digital marketing statistics

Data & Analytics

Digital Marketing Statistics for Businesses (2024)

11 Oct 2024

business load requirements text on left side: right side is a document with a check mark all on a lavender background

Business Loan Requirements: 6 Things You Need To Get a Loan

19 Oct 2022

How This Popular Gardening Blog Blossomed Into an Empire

How This Popular Gardening Blog Blossomed Into an Empire

13 Jun 2024

what is a fiscal year

What Is a Fiscal Year? Definition and Guide

18 Nov 2022

Three check marks next to a magnifying glass, representing a digital product passport.

What Is a Digital Product Passport? DPP Implementation Tips

18 Dec 2024

A light green background with the text "customer gamification," along with a vector illustration of a phone screen with likes and emojis

How Customer Gamification Can Unlock Business Growth

9 Dec 2022

Woman on computer working

Customer Segments to Build to Drive Revenue

3 Nov 2021

A collage of of shop owners. On the left a woman measures fabric and on the right there are two separate headshots of business owners.

Exploring Shopify Capital's Effect on Business Growth

4 Jan 2023

a funnel on a purple background representing a marketing plan

What Is a Marketing Plan and How To Write One (+ Template)

4 Apr 2024

The Entrepreneur’s Guide to Small Business Financing and Management

The Entrepreneur's Guide to Small Business Finance and Accounting

12 Aug 2021

a bar graph with high bars on the left and getting lower on the right: recession proof businesses

Entrepreneurship

Top 12 Recession-Proof Business Ideas + Examples (2025)

19 Dec 2024

what is marketing

What Is Marketing? Learn 4 Principles of Marketing

10 Dec 2022

A laptop sits open on a surface to a page showing a shopping cart

Ecommerce Checkout Best Practices: 10 Tips for Success (2024)

10 Aug 2023

graphic shows the outline of the state of wisconsin. title reads "start an LLC wisconsin"

Wisconsin LLC: How To Start an LLC in Wisconsin in 12 Steps

7 Aug 2022

a phone with gold coins representing making money on snapchat

Social Media Optimization

How To Make Money on Snapchat: 10 Effective Methods for 2025

10 Feb 2025

The Shopify Effect

The Shopify Effect: How Entrepreneurs Are Changing the World

27 Apr 2021

pricing strategies

Top 10 Common Pricing Strategies for Businesses in 2025

22 May 2025

A blue purple clipboard on a dark background representing month-end close checklist

Month-End Close Checklist for Small Business Owners

14 May 2025

a colorful rocket ship against a yellow background: small business vs startup

Small Business vs. Startup: What Are the Differences?

14 Apr 2025

Bar chart with bars increasing in size and upward arrow representing ecommerce predictive analytics

How Predictive Analytics in Ecommerce Can Improve Sales

24 Dec 2024

website interfaces on 4 different types of devices: experience-led growth

Experience-Led Growth: Benefits, Challenges, and Tips

19 Dec 2024

graphs and bars representing marketing analytics: customer analytics.

Data & Analytics

Customer Analytics: How To Measure Customer Behavior

16 Oct 2024

a touchscreen phone surrounded by coins: get paid to create content

How To Get Paid To Create Content Online: Guide for Creators

2 May 2023

Single question mark, middle of frame: what is consignment, how it works, and examples

Consignment Definition: What It Is, How It Works, and Examples

29 Sept 2024

zeroUV

How zeroUV Made $9 Million Last Year Selling on These Marketplaces

30 Dec 2015

Lulus’ Secret to Keeping Customers Happy for 25 Years

Lulus’ Secret to Keeping Customers Happy for 25 Years

6 Feb 2024

Entering a New Product Category? 4 Tips for a Successful Launch

Entering a New Product Category? 4 Tips for a Successful Launch

17 Oct 2023

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